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The Amazing Future of eCommerce Technology.
“Beam me up, Scotty!” An iconic line from one of television histories most mesmerizing shows – Star Trek. Somehow, this futuristic technology was able to de-materialize a human and re-materialize them in the transporter bay on the space ship. It may seem impossible now, but the technology is slowly becoming a reality due to the…
Read MoreWhy is a Newsletter Important to my Business?
20 words or less. A newsletter is simply a way for you as a business owner to stay in communication with your customers. Think of it like this You might not think of you favorite home décor magazine as a “newsletter” but it is in fact in that category. It’s a monthly subscription that updates…
Read MoreNational Ugly Christmas Sweater Day at BT Web Group!
December 21st is National Ugly Christmas Sweater Day!!! Our office is full of holiday cheer!!! We took some time out of our day to shoot a fun video with some of our Team Members. We hope Santa and our friends approve of our holiday shenanigans. Check out all the response we received on Facebook, Twitter,…
Read MoreTwo Principles of Business Success.
The basics. There are basic principles that successful business rely on and you’ve probably heard a couple of them before: This certainly isn’t an exhaustive list, but these are the 2 most common principles founders and leaders of companies that have been around for a long time typically share when asked, “What has kept your…
Read MoreTargeted Advertising – Where do you start?
Lets face it… No one can afford to advertise to everyone, so the first step is to determine who you should be advertising to. Start by making a list of the demographic characteristics of your current customer base, this list could include, but is not limited to: Figure 1 Example Data from Google Analytics…
Read MoreThe Importance of a CRM
Before we get started… Recently we talked about some important topics Your Brand Identity Hashtags & SEO Direct Response Marketing All these things that a business does to show prospects WHO they are and HOW we got in front of that prospect are great however its important to remember what to do next and WHERE…
Read MoreWhat Your Business Should Know About Blogging on LinkedIn
LinkedIn Pulse – Have you heard about this? Most people are aware that you can share links to other blogs on LinkedIn but did you know that you can actually publish blogs within the LinkedIn platform? This area is called LinkedIn Pulse and can be a very effective tool for business growth. Before we dive…
Read MoreHow Hashtags play a role in Social Media
#SOCIAL In a previous article; “Hashtags & SEO – What does it all mean?”, we explored that special little pound symbol, aka hashtag and it’s effect on SEO. Hashtags entice engagement as they increase visibility across audiences wherever they are placed. They can be used within content or in social media posts and encourage people…
Read MoreMarketing is Fuel for your Business
Subscribe to our YouTube Channel to get notified of new weekly Marketing Vlogs. Video Transcript Hey, business people, this is Brian Evans with BT Web Group, where We Believe that better marketing builds a better business every single time. Today I’m going to talk to you about the similarities between what you do every day,…
Read MoreYour Identity is your Brand and your Brand is your Identity
Hello! Who are you? As a small business, established company or a multi-million dollar corporation, do you know what your Identity is? Do you know how your customers view you? Are you sure you are doing all the right things to make your customers and potential customers see you? Really, SEE YOU? Lets take…
Read MoreHashtags & SEO – What does it all mean?
Hashtags… They seem to be attached to everything online, especially social media posts. They’ve even become the summary of our face-to-face conversations #itwasagoodday. Why? Let’s explore the basics, what hashtags are, how they are used and more importantly why they have an effect on SEO and why as an online marketer, we pay attention. In…
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