Why You Need Marketing Right Now
Marketing is one of the most important functions of operating a business. Technology has forever changed how businesses both operate and market. Today, word-of-mouth marketing and hoping enough customers see your business is not enough. With endless competition, it is up to businesses to implement creative, relevant, and sometimes aggressive marketing strategies to survive. Now,…
Read MoreBusiness Tips For Dealing With Coronavirus
Is Blogging Still Relevant In 2020?
Marketing strategies are ever-changing. Some lose their effectiveness; others evolve into more complex ideas and new strategies arise. With this ever-changing landscape of techniques, you might be wondering if blogging is still worth doing. The answer: It depends. The real question you should be asking is not if blogging is still relevant in general, but…
Read MoreTop 5 Tips To Get Customer Reviews
Customer reviews are very influential. In fact, they can boost your sales more than paid advertising. However, they don’t just happen without some effort. While some customers may put a positive review without being nudged, most won’t. Giving them that nudge is definitely worth it. Customer reviews can help you convert casual site visitors into…
Read More4 SEO Trends to Watch for in 2020
As online competition continues to skyrocket and new websites are being launched left, right and center, you may need to rethink your content marketing strategy. The digital world is constantly evolving. It’s more important than ever to position your website so you get the maximum benefit from these changes. These days, it’s not enough to…
Read More7 Website Must-Haves for the New Year
Over 70% of potential customers choose whether to visit a business depending on the information they find online. So, your website is your biggest first-impression maker. The first thing you need is a secure, catchy URL (website address) that makes sense for your brand and is easy to remember for your customers and prospects. And…
Read More6 Simple Steps to Use Social Media to Promote Your Events
One of the very best ways to promote an upcoming event, as well as generate excitement and anticipation, is by using social media. With several platforms to choose from, you can spread the word to various segments of your audience regardless of where they hang out online. To maximize your marketing efforts, it pays to develop a…
Read More5 Easy Steps to Create an Easy-to-Follow Content Marketing Strategy
Whether you are a newbie to content marketing or an old pro, there’s never a bad time to revisit your content marketing strategy to make sure it’s innovative, up-to-date, and relevant. In today’s marketplace, there is more competition than ever. One of your best strategies to beat the competition is to have smart, solid content…
Read MoreWhat Is Contextual Marketing and Why Do You Need To Be Using It?
In order to make your marketing content truly effective, you need a full understanding of your potential and existing customers’ behaviors. For example, if a prospect is reading SEO content on your website, a call to action to download a Facebook marketing eBook won’t convert them. Make sure you have a full understanding of your…
Read More6 Unique and Fun Methods You Can Use to Generate Traffic and Leads from Social Media
Generating traffic (which turns into leads) is the most crucial factor in increasing your sales and growing your business. While there are many ways to boost website traffic, social media is the one of the most favorable. Social media marketing is cheap and you can even run social media campaigns for free making it one…
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