Is Blogging Still Relevant In 2020?

Marketing strategies are ever-changing. Some lose their effectiveness; others evolve into more complex ideas and new strategies arise. With this ever-changing landscape of techniques, you might be wondering if blogging is still worth doing. The answer: It depends. The real question you should be asking is not if blogging is still relevant in general, but…

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Does Your Blog Have a Strategy?

Lets Talk Strategy Billions of searches are conducted every single day by individuals looking for everything from how to bake a cherry pie to why zebras have stripes. For business owners, these searches represent a steady flow of potential customers who are looking for what you have to offer. Your blog is an easy and…

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What’s so Important about an Online Business Directory Listing?

Online Business Directory Listing. One way that your local business can be found online is by including it in online business directories. Places like Google My Business, Yelp, CitySearch and Merchant Circle spend a lot of money to show up in searches so when you post your business on these directories with the right categories,…

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How Hashtags play a role in Social Media

#SOCIAL In a previous article; “Hashtags & SEO – What does it all mean?”, we explored that special little pound symbol, aka hashtag and it’s effect on SEO. Hashtags entice engagement as they increase visibility across audiences wherever they are placed. They can be used within content or in social media posts and encourage people…

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Hashtags & SEO – What does it all mean?

Hashtags… They seem to be attached to everything online, especially social media posts. They\’ve even become the summary of our face-to-face conversations #itwasagoodday. Why? Let\’s explore the basics, what hashtags are, how they are used and more importantly why they have an effect on SEO and why as an online marketer, we pay attention. In…

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SEO Trends in 2018

As we dive into 2018, it\’s worth reviewing our SEO and seeing if anything needs to be addressed for the new year. The search engines seemingly change their algorithms on a daily basis and it\’s hard to keep up. The trends we’re seeing for 2018 are: Voice Search and Digital Assistants. Today, we speak our…

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What Is SEO and Why Is It Important to My Business?

What is SEO? It\’s an acronym we have all heard at some point in our lives. And we probably all have a basic idea of what it is or what it means. But do you truly understand it and know how it affects your company\’s marketing? SEO, or Search Engine Optimization, is how the search…

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Why SEO Is Important For your Business?

As a small business owner, you have a lot to worry about: marketing, service, staffing, accounting, and daily tasks. Mixed in there with your responsibilities is your website. Within that category is something that is important enough to warrant special attention: SEO. SEO – Search Engine Optimization – is a powerful process that helps search…

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