BT Web Group Believes

At BT Web Group we believe that we\’ll never have all the answers to website questions or marketing problems when they arise, but if there is a way we\’ll go to the ends of the earth to find it or create it.   Reach out today to find out how BT Web Group can customize…

Read More

Why Does Behavioral Segmentation of Email Lists Matter?

Oh it matters. Customer segmentation is essential for the success of any business. Since personalization and customer experience are make-or-break factors for business, effective list segmentation is a must. According to a recent report by Forrester, only 33% of companies using customer segmentation find it impactful. According to that report, many companies fail because they\’re…

Read More

Monday Motivation – August 5, 2019

A wise man once said…   “Talent wins games, but teamwork and intelligence win championships.” –Michael Jordan Contact BT Web Group for all your Digital Marketing and Web Design needs. We’re located in Lexington, KY Please take a moment to like, share, and tell us your thoughts about this topic.  Thank you.

Read More

Monday Motivation – July 29, 2019

Monday’s are hard.   ALWAYS REMEMBER TO… Stay Positive. Work Hard. Make It Happen. Contact BT Web Group for all your Digital Marketing and Web Design needs. We’re located in Lexington, KY Please take a moment to like, share, and tell us your thoughts about this topic.  Thank you.

Read More

Map Your Customers Journey To Increase Future Sales.

Map you say? If you own or manage a business, understanding the minds of your customers can be a challenge. One of the best ways to make informed decisions about customers is to understand their journey. In other words, what drives them to your website, why they spend so long (or not long enough) browsing…

Read More

Get To Know Your Customers Day – July 17, 2019

This is a great reminder to reach out to your patrons and get to know them better.   Now is the time to build your business by getting to know your customers.   Reach out today to schedule a free consultation on how BT Web Group can help you grow your relationship with your customers.…

Read More

BT Web Group Believes – July 16, 2019

BT Web Group believes in always doing our best to genuinely help everyone we do business with, even if a client chooses not to do business with us.   Reach out today to find out how BT Web Group can customize a path that is right for your business. Contact BT Web Group for all…

Read More

Think About It Thursday – July 11, 2019

Our Think About It Thursday topic for this week is…   Should I use Retargeting in my Marketing Strategy?   The answer is YES. Schedule a call with us today to find out what Marketing Strategies BT Web Group can customize for YOUR business. Contact BT Web Group for all your Digital Marketing and Web…

Read More

How to Make the Most of Your Retargeting Campaigns.

First Intentions… Most people don\’t have any intention of buying anything when they first visit your site. That first visit is almost always due to curiosity and to find out more information. Statistically speaking, most sites only have a direct conversion of 4% or less. In other words, not many. One of the ways to…

Read More