Using Segmentation to Make Your CRM Work for You

By btwebgroup | August 28, 2017 |

Did you know that on average only about 12% of marketing emails sent from your CRM (customer relationship management system) are opened? That means that if you have an email list of 1000 people, only about 120 of them are actually even opening your email to read your message. From there, only about 10-20% of…

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Why SEO Is Important For your Business?

By btwebgroup | August 22, 2017 |

As a small business owner, you have a lot to worry about: marketing, service, staffing, accounting, and daily tasks. Mixed in there with your responsibilities is your website. Within that category is something that is important enough to warrant special attention: SEO. SEO – Search Engine Optimization – is a powerful process that helps search…

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