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Our Work BrochureIs Blogging Still Relevant In 2024?
Blogging has long been considered an important tool for businesses looking to establish themselves as thought leaders in their respective industries, and that trend is unlikely to change in 2023. A well-maintained blog can help a business establish credibility with its target audience, attract new customers and increase its visibility in search engine results. One…
Read Full ArticleDoes Your Business Need To Be Aware of Dark Social Media?
Dark social media refers to the phenomenon of private or hidden social media activity that is not visible to the general public or to social media analytics tools. This activity takes place on platforms like instant messaging apps, closed or private groups on social media, and other private channels. Dark social media activity is difficult…
Read Full ArticleSEO, is not just an acronym for nerds
Search engine optimization, or SEO, is a crucial aspect of digital marketing for small businesses. When done correctly, SEO can help a small business increase its online visibility and attract more customers, ultimately leading to increased revenue. One of the main benefits of SEO is that it can help small businesses compete with larger companies.…
Read Full ArticleWhy Your Business Needs Marketing Right Now
Now is the time to get innovative, all while communicating with customers and members of the community. From email marketing, social media management, custom videos, SEO, graphic design, and more, the Team at BT Web Group is here to help your business thrive. Marketing is a vital aspect of any successful business. It helps your…
Read Full Article4 SEO Trends to Watch for in 2020
As online competition continues to skyrocket and new websites are being launched left, right and center, you may need to rethink your content marketing strategy. The digital world is constantly evolving. It’s more important than ever to position your website so you get the maximum benefit from these changes. These days, it’s not enough to…
Read Full Article7 Website Must-Haves for the New Year
Over 70% of potential customers choose whether to visit a business depending on the information they find online. So, your website is your biggest first-impression maker. The first thing you need is a secure, catchy URL (website address) that makes sense for your brand and is easy to remember for your customers and prospects. And…
Read Full Article5 Easy Steps to Create an Easy-to-Follow Content Marketing Strategy
Whether you are a newbie to content marketing or an old pro, there’s never a bad time to revisit your content marketing strategy to make sure it’s innovative, up-to-date, and relevant. In today’s marketplace, there is more competition than ever. One of your best strategies to beat the competition is to have smart, solid content…
Read Full ArticleWhat Is Contextual Marketing and Why Do You Need To Be Using It?
In order to make your marketing content truly effective, you need a full understanding of your potential and existing customers’ behaviors. For example, if a prospect is reading SEO content on your website, a call to action to download a Facebook marketing eBook won’t convert them. Make sure you have a full understanding of your…
Read Full ArticleSix Tips for Creating a Flawless Website
Your website can be one of your greatest assets. Part of what can make or break a website is great and valuable content attracts visitors. This in turn creates a loyal audience that likes and trusts you. Great content isn’t everything, though. What if you never attract the attention of that audience? What if your…
Read Full Article4 Factors To Consider When Choosing Software For Your Company
With the advancement of technology, the market has become flooded with software, apps, and tools all geared to help our business run better. These programs can provide added efficiency, accuracy, productivity and more. Unfortunately, with so many choices, it can be difficult to choose the right one for your company. Here are four things to…
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