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RGB and CMYK Color Mode:
What’s the Difference?
Colors play a crucial role in our visual world, influencing how we perceive and understand information. In the realms of digital design and print media, two primary color modes take the lead; RGB and CMYK. Although both modes serve the purpose of representing colors, they have distinct applications, underlying principles and outcomes. We will dive…
Read MoreEight Things to Consider When Deciding What Digital Programs You Should Use for Your Business.
We live in a digital world. Having access to the right apps and programs is crucial when it comes to managing the different operations of a business. From more complex things like shopping carts to the simple to-do list, having the right tool makes all the difference. When searching for the perfect tool, there are…
Read MoreA Beginners Guide to Optimizing Facebook’s Insights.
Oh the POWER! We all know how powerful social media has become; I like to relate it to one of my favorite Star Wars quotes “the force is strong with this one”. What is great about this “power” is that each social platform is becoming a tool that can help businesses. These tools allow you…
Read MoreDon’t Let These Digital Marketing Myths Scare You.
Caution! The biggest barriers to small business owners taking advantage of digital marketing really boil down to the myths surrounding the online marketing world. Myth # 1 – Digital Marketing is some deep, dark secret. This black hole of unlimited information and “how to” options scare some business owners so much that they just avoid…
Read MoreMarketing is Fuel for your Business
Subscribe to our YouTube Channel to get notified of new weekly Marketing Vlogs. Video Transcript Hey, business people, this is Brian Evans with BT Web Group, where We Believe that better marketing builds a better business every single time. Today I’m going to talk to you about the similarities between what you do every day,…
Read MoreWhat’s the difference between Digital Marketing, Online Marketing, and Internet Marketing?
Have you ever wondered what the difference is between “digital marketing” “online marketing” and “internet marketing“? As a Marketing Agency located in Lexington, KY we get asked this question frequently, especially when working with new clients who are confused about these terms and are looking for help from us to generate new traffic and customers…
Read MoreSo You Finally Did It (Part 2 of 2)
Last week we talked about the first few steps involved in opening your own business. Today we are going to talk about the last few steps to consider when taking this big first step. The Finances and Legal Stuff These can be both exciting and stressful. Knowing the financial health of your company can relieve…
Read MoreSo You Finally Did It (Part 1 of 2)
You’ve been thinking about it for years. You’ve dreamt about it. Talked about it. Written about it. And now you’re doing it. You’re finally starting your own business. CONGRATULATIONS!!!! This is a huge step in a BIG direction. But have you thought of everything? Those are the things that keep small business owners awake at…
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