Lexington, KY · Serving Louisville & Central Kentucky

Web Design Company in Louisville, KY

We build websites that bring in customers. Based in Lexington, 30 minutes from Louisville, with 20+ years designing for Kentucky businesses. Our clients see an average 200% revenue increase, and we hold a 5/5 Google rating from 55 local reviews.

No sales pressure. Just a free web assessment to start.

No credit card. No contracts. The assessment is genuinely free.

20+Years designing in Kentucky
200%Avg. revenue growth
5.0★55 Google reviews
1Team for design, dev, SEO & marketing
Why us

Why Louisville businesses choose BT Web Group

Most web design shops hand off a finished site and disappear. We stick around — setting up the SEO foundation our Louisville SEO agency builds, tracking which pages bring leads, and adjusting when something isn't working.

Twenty years is long enough to know what actually works in Kentucky. Your competitors are probably using the same template builder. We build custom sites that don't look like everyone else's, because we start by understanding what you're actually trying to do.

Our clients come back because we treat their business like it's ours. We listen before we design, and we don't oversell features you don't need.

"We solve problems with real time and energy, creating tailored solutions that drive success for our clients."
See examples of our work →
  • 20+ years designing sites for Kentucky companies
  • 200% average revenue growth for our clients
  • One team for design, development, SEO & marketing — no juggling vendors
  • 5/5 Google rating from 55 Louisville & Central Kentucky reviews
  • BBB member and part of local Chambers of Commerce
  • Transparent costs and timelines
What we build

Web design services for Louisville businesses

Every site we build is built to work — leads come in, search rankings improve, or sales increase.

Custom Website Design

Built from scratch around your brand and goals. No templates, no design limits. You control every element, and it connects to your CRM, email, and business tools.

WordPress Web Design

Easy to update without calling a developer. Custom themes with built-in SEO, plugin integration, and WooCommerce setup if you sell online. The right balance of professional and maintainable.

E-commerce Website Design

Turn visitors into customers with secure checkout, inventory management, and shipping integration. We build on Shopify, WooCommerce, or custom platforms based on product count.

Website Redesign

Modernize an old site without losing the SEO work you've built. 301 redirects keep your rankings, content migrates carefully, and Analytics keeps running — with faster pages and higher conversion.

Small Business Web Design

Essential features without enterprise costs — contact forms, Google Maps, mobile-responsive design. Nothing bloated, and ready to grow with e-commerce or booking when you need it.

Accessibility-First Design

Built to WCAG 2.1 AA — keyboard navigation, screen reader support, proper contrast, alt text. Accessible design reaches more people, cuts legal risk, and ranks better in Google.

All services include mobile design, SEO setup, Google Analytics, and 30 days of support after launch.

The process

How our web design process works

No surprises. No hidden costs. You know exactly what happens at each step.

1

Discovery & Strategy Week 1

A 90-minute conversation at your Louisville location, our Lexington office, or online. We dig into your goals, research competitors, understand your audience, and review your current site.

You get: a sitemap proposal, content strategy outline, and project timeline.

2

Custom Design Weeks 2–3

Wireframes for layout and flow, then detailed Figma mockups for desktop and mobile. You review key pages and give feedback — two rounds of revisions included.

You get: desktop and mobile designs for homepage, service pages, and contact page.

3

Development & Testing Weeks 4–6

Our Louisville web developers turn approved designs into working code. We add content, optimize images, test forms, configure SEO and Analytics, and test on 15+ devices. You get a private staging URL to click through.

You get: a staging site, Google Analytics setup, and a mobile testing report.

4

Launch & Optimization Weeks 7–8

We deploy to your live server, submit to Google Search Console, connect your Google Business Profile, and monitor the first 48 hours. You get trained on updating content and using your CMS.

You get: the live site, training, and an SEO maintenance guide.

5

Ongoing Support Optional · from $150/mo

Monthly packages cover WordPress updates, security patches, content changes, performance monitoring, and priority support. Every project has a dedicated account manager — you're never passed between departments.

Portfolio

Louisville web design portfolio

Examples of sites we've built for Kentucky companies. We're now bringing the same approach to Louisville clients.

HVAC · Louisville

Custom WordPress site for an HVAC company

A 10-year-old site that wasn't mobile-friendly and brought in fewer than three leads a month. We built service pages optimized for "Louisville HVAC repair" and "furnace installation Louisville," prioritized click-to-call on mobile, and added testimonials and before/after photos.

  • +30% form submissions in 90 days
  • +50% mobile traffic
  • 6 keywords on page one
Retail · Central KY

Shopify store for a local retail business

A local store with no online sales, losing customers to web competitors. We built a Shopify store with 200+ products, Instagram feed integration, local pickup, and a 10%-off email signup offer.

  • $15K online sales, first month
  • 200+ email subscribers
  • 4.1% conversion rate
Professional Services · Lexington

Custom design for a professional services firm

A generic template site that didn't rank for target keywords. We built a custom design with UX focused on consultants, a blog platform for thought leadership, structured data markup, and case study pages.

  • 8 keywords on page one in 6 months
  • +65% consultation requests

Want more examples? We'll show you a portfolio matched to your industry during your free consultation.

Pricing

Web design pricing in Louisville, KY

Pricing depends on what you need, not on package tiers. We quote based on your specific project.

What affects cost

  • Number of pages (5 vs 50)
  • Custom features (booking, member portals, calculators)
  • Third-party integrations (CRM, payment, inventory)
  • Content needs (copywriting, photography, video)
  • E-commerce scale (10 products vs 10,000)

Starter

Contact forms, service pages, mobile design, basic SEO.

Professional

Custom design, deeper SEO, blog platform, Analytics, content strategy.

E-commerce

Payment processing, inventory, shipping, mobile checkout optimization.

Enterprise

Custom development, CRM integration, multi-site setups, API connections.

Always included

Free consultation, project management, hosting help, training, and 30 days post-launch support.

Ongoing costs to budget for

Hosting ($20–$100/mo), domain ($12–$15/yr), SSL (usually free), optional maintenance (from $150/mo).

FAQ

Frequently asked questions about web design in Louisville

Cost depends on your goals and which features you need. A basic small business site costs less than a custom e-commerce platform or an enterprise site with complex integrations.

Custom sites take 4 to 8 weeks from start to launch. WordPress sites with simpler needs are usually 2 to 4 weeks. Speed depends on how fast you can provide content and feedback.

WordPress works for about 80% of small businesses — it's affordable, easy to update, and search-friendly. Go custom if you need complex features or major integrations. We recommend based on what you actually need.

Yes. Every site is mobile-responsive. About 60% of web traffic in Louisville comes from mobile devices, so this isn't optional. We test on 15+ devices before launch.

Yes. We redesign while keeping your SEO value. Proper 301 redirects keep your rankings, and we maintain Google Analytics continuity.

We set up hosting but don't host directly. We recommend based on your needs — WP Engine or SiteGround for WordPress, AWS for high-traffic custom sites. Costs run $20 to $100 per month depending on traffic.

Yes. Every site gets the SEO foundation: meta tags, proper heading structure, image alt text, XML sitemap, and Google Search Console setup. Monthly packages build on this if you want ongoing optimization.

Yes. Optional monthly maintenance (from $150/mo) covers WordPress updates, plugin updates, security, backups, and content changes. The first 30 days are free with every project.

Why BT Web Group

Louisville's web design partner

We've built trust through results — over 20 years, real outcomes.

  • 5/5 Google rating from 55 Louisville & Central Kentucky reviews
  • Award-winning digital marketing agency, in business since 2004
  • Average 200% revenue growth for our clients
  • BBB member and part of local Chambers of Commerce
  • Full-service: web design, SEO, PPC management, software, branding, video
  • Free assessment, no sales pressure
"BT Web Group transformed our website and our business. We saw a 40% increase in leads in three months. They didn't just build a site — they built something that keeps bringing in customers."
— Home services business, Louisville
"The team actually listens. They understood our industry, our customers, what we needed to stand out. Our site looks professional and actually converts visitors into appointments."
— Professional services firm, Central Kentucky
Free · No sales pressure

Ready to grow your Louisville business online?

Your website should work as hard as your best employee, bringing in customers 24/7. Let's build one that gets real results.

Book an assessment

We'll review your current site, check your competitors, and talk through your goals in 30 minutes. No pitch.

Call us

(859) 523-3053
Mon–Fri, 9 AM – 5 PM

Email us

Send your details and we'll respond within 24 hours with straight feedback on what your business needs to win.