The Basics of Website Health and SEO

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Within this ebook you’ll find advice on:

  • Crawlability and site architecture: Robots.txt, URL structures, links, and redirects, and sitemaps
  • On-page SEO: Content, title tags, H1s, meta descriptions, and images
  • Technical SEO: Page speed, old technology, and mobile
  • HTTPS Implementation: Switching from HTTP to HTTPS
  • International SEO: Configuring a multilingual site, avoiding duplicates, and redirects

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