How to Leverage Social Listening to Build Your Brand.

Social Media Marketing isn’t always just about publishing content. Sometimes it’s about monitoring what users post about your brand. This is what social listening is all about. But, you can’t just watch for people to mention your company online; you need to be able to listen to what they are saying and extract insights from…

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Video Marketing – Trend or Fad?

So which is it; trend or fad? Video marketing is a trend that is not going away; in fact it\’s growing! Video is EVERYWHERE! And don\’t we love it?!? Here\’s a couple fun facts: In 2014, 72 hours of video were uploaded to YouTube every minute. (Digimind) Today, that number has exploded to 400 hours…

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