strategy

Giving Your Business Card To Strangers Isn’t Enough.

Make a Plan & Follow the Plan. Going to a networking function and handing out business cards is never enough to ensure your new contact will call you. You have to have a follow up plan. In traditional networking, you go to events and hand out your business card. Perhaps you tell them a story.…

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Does Your Blog Have a Strategy?

Lets Talk Strategy Billions of searches are conducted every single day by individuals looking for everything from how to bake a cherry pie to why zebras have stripes. For business owners, these searches represent a steady flow of potential customers who are looking for what you have to offer. Your blog is an easy and…

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Get Back to Business Marketing Basics.

Trouble with Resolutions? Lets Get Back to Business Marketing Basics! We are officially three full weeks into the New Year of 2019. How’s everyone’s progress on those personal and professional resolutions? Hopefully, it’s going well and you feel you’ve made significant (even if small) adjustments in order to meet those goals. The majority of us,…

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How to Leverage Social Listening to Build Your Brand.

Social Media Marketing isn’t always just about publishing content. Sometimes it’s about monitoring what users post about your brand. This is what social listening is all about. But, you can’t just watch for people to mention your company online; you need to be able to listen to what they are saying and extract insights from…

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