Why You Need Marketing Right Now

Marketing is one of the most important functions of operating a business. Technology has forever changed how businesses both operate and market. Today, word-of-mouth marketing and hoping enough customers see your business is not enough. With endless competition, it is up to businesses to implement creative, relevant, and sometimes aggressive marketing strategies to survive. Now,…

Read More

BT Web Group Believes

At BT Web Group we believe that we\’ll never have all the answers to website questions or marketing problems when they arise, but if there is a way we\’ll go to the ends of the earth to find it or create it.   Reach out today to find out how BT Web Group can customize…

Read More

Think About It Thursday – July 11, 2019

Our Think About It Thursday topic for this week is…   Should I use Retargeting in my Marketing Strategy?   The answer is YES. Schedule a call with us today to find out what Marketing Strategies BT Web Group can customize for YOUR business. Contact BT Web Group for all your Digital Marketing and Web…

Read More

How to Make the Most of Your Retargeting Campaigns.

First Intentions… Most people don\’t have any intention of buying anything when they first visit your site. That first visit is almost always due to curiosity and to find out more information. Statistically speaking, most sites only have a direct conversion of 4% or less. In other words, not many. One of the ways to…

Read More

What Is Digital Asset Management and Why Do You Need It?

Digital Asset Management (DAM) is nothing more than the organization, management, and distribution of any of your digital files. This can include anything from images to text content and everything in between. When you have a good DAM system in place, not only can you easily find things but you also will be keeping those…

Read More

Five Rules for Lead Capture on Your Website.

Five Rules for Lead Capture on Your Website. Your website serves several functions. Obviously it is a source of information for your current or potential customers. But, one of its most important functions is lead capture. You should be using your website as a place to capture information from potential customers. Once you have their…

Read More

5 Unique Ways Your Business Can Benefit from Local Marketing.

5 Unique Ways Your Business Can Benefit from Local Marketing. Whether your business is local or global, there are several ways that you can benefit from locally based marketing. For businesses that want to grow beyond their local borders, local marketing can even be a key to expanding to international markets. Here are 5 ways…

Read More