Get To Know Your Customers Day – July 17, 2019

This is a great reminder to reach out to your patrons and get to know them better.   Now is the time to build your business by getting to know your customers.   Reach out today to schedule a free consultation on how BT Web Group can help you grow your relationship with your customers.…

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5 Unique Ways Your Business Can Benefit from Local Marketing.

5 Unique Ways Your Business Can Benefit from Local Marketing. Whether your business is local or global, there are several ways that you can benefit from locally based marketing. For businesses that want to grow beyond their local borders, local marketing can even be a key to expanding to international markets. Here are 5 ways…

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What Exactly Is a Sales Funnel Anyway?

Lets start here. For a business owner, a sales funnel is probably the most important marketing tool you have. And yet many entrepreneurs – both new and established – have no clear understanding of what a funnel is or how it works. As you can imagine, failing to fully understand this critical part of your…

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Text Message Marketing – Instant Response.

Text Message Marketing Works? Most people are familiar with email marketing. 80% get deleted – and business insider reports that only 34% of American consumers say they check their email “throughout the day.\” and that \”the biggest group (39%) are people who check their email only 1 to 3 times a day.\” Text messages on…

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How to Effectively Communicate with Right & Left Brain Customers.

Communication is key! Communication by definition is the act of conveying meanings from one entity or group to another through the use of mutually understood signs, symbols, and semiotic rules.   The main steps inherent to all communication are: The formation of communicative motivation or reason. Message composition. Message encoding. How people recieve communication is…

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What’s so Important about an Online Business Directory Listing?

Online Business Directory Listing. One way that your local business can be found online is by including it in online business directories. Places like Google My Business, Yelp, CitySearch and Merchant Circle spend a lot of money to show up in searches so when you post your business on these directories with the right categories,…

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Touchpoints 101

Welcome class, today’s topic is “Touchpoints” I read an interesting article from the Newsletter \”Think Google\” this week that talked about the consumer and the various journeys they take when it comes to selecting a product or service. Within that article they mentioned the word \”touchpoint\” several times.   Being in this \”line of business\”…

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Get Back to Business Marketing Basics.

Trouble with Resolutions? Lets Get Back to Business Marketing Basics! We are officially three full weeks into the New Year of 2019. How\’s everyone\’s progress on those personal and professional resolutions? Hopefully, it\’s going well and you feel you\’ve made significant (even if small) adjustments in order to meet those goals. The majority of us,…

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Website Content is Always Under Construction!

Let’s get to work. Today, there\’s no question that nearly all businesses have to have an online presence. In one word: Website! Our Founder and President, Brian will tell every business owner that “their website is their most important asset and their 24- hour employee.” Most business owners understand this fact and want to have…

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