Profiles, Pages and Groups – Oh My!

By btwebgroup | February 4, 2019 |

We aren’t in Kansas anymore… These days it can be difficult to determine where your business needs to be active on social media. Choosing the right platform to reach the right audience can seem daunting. The whole process becomes even more confusing when the platform you choose has multiple options of how to present yourself.…

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Hashtags & SEO – What does it all mean?

By btwebgroup | December 3, 2018 |

Hashtags… They seem to be attached to everything online, especially social media posts. They’ve even become the summary of our face-to-face conversations #itwasagoodday. Why? Let’s explore the basics, what hashtags are, how they are used and more importantly why they have an effect on SEO and why as an online marketer, we pay attention. In…

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Do Your Customers Know What You Stand For?

By btwebgroup | September 12, 2017 |

When you hear the word “Brand” if you only think of a physical image, you need to dig deeper. A brand refers to how you connect with your customers, what makes you different, why you stand out over others in your industry and why people want to do business with you. You probably can easily…

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