Marketing CRM

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The Importance of a CRM

Before we get started… Recently we talked about some important topics Your Brand Identity Hashtags & SEO Direct Response Marketing   All these things that a business does to show prospects WHO they are and HOW we got in front of that prospect are great however its important to remember what to do next and…...

What Do I Need in a CRM?

What is CRM? CRM is Customer Relationship Management. And there are a ton of programs and software tools out there that can assist you with your CRM for your specific business. But what is it really and why do you need it? A CRM system is a must for every business. It helps you analyze…...

Using Segmentation to Make Your CRM Work for You

Did you know that on average only about 12% of marketing emails sent from your CRM (customer relationship management system) are opened? That means that if you have an email list of 1000 people, only about 120 of them are actually even opening your email to read your message. From there, only about 10-20% of…...