Brand Marketing

Image_What’s So Important about an Online Business Directory Listing__ME_02-13-19

What’s so Important about an Online Business Directory Listing?

Online Business Directory Listing. One way that your local business can be found online is by including it in online business directories. Places like Google My Business, Yelp, CitySearch and Merchant Circle spend a lot of money to show up in searches so when you post your business on these directories with the right categories,…...

Flat style modern business people silhouettes brainstorming, meeting, gossip, social media content concept web vector. Talking couples businessman businesswoman and icon set collage.

How to Leverage Social Listening to Build Your Brand.

Social Media Marketing isn’t always just about publishing content. Sometimes it’s about monitoring what users post about your brand. This is what social listening is all about. But, you can’t just watch for people to mention your company online; you need to be able to listen to what they are saying and extract insights from…...

Image - Website Content - Always Under Construction_CF_01-09-19

Website Content is Always Under Construction!

Let’s get to work. Today, there’s no question that nearly all businesses have to have an online presence. In one word: Website! Our Founder and President, Brian will tell every business owner that “their website is their most important asset and their 24- hour employee.” Most business owners understand this fact and want to have…...

Image Why is a newsletter important to my business_ME_ 12-26-18

Why is a Newsletter Important to my Business?

20 words or less. A newsletter is simply a way for you as a business owner to stay in communication with your customers. Think of it like this You might not think of you favorite home décor magazine as a “newsletter” but it is in fact in that category. It’s a monthly subscription that updates…...

Image Social Media & Hashtags_CF_12-10-18

How Hashtags play a role in Social Media

#SOCIAL In a previous article; “Hashtags & SEO – What does it all mean?”, we explored that special little pound symbol, aka hashtag and it’s effect on SEO. Hashtags entice engagement as they increase visibility across audiences wherever they are placed. They can be used within content or in social media posts and encourage people…...

Hashtags & SEO - What do it all mean?

Hashtags & SEO – What does it all mean?

Hashtags… They seem to be attached to everything online, especially social media posts. They’ve even become the summary of our face-to-face conversations #itwasagoodday. Why? Let’s explore the basics, what hashtags are, how they are used and more importantly why they have an effect on SEO and why as an online marketer, we pay attention. In…...