Business Growth

Thumbnail_Raising The Bar_Business Success and Failure

Raising the Bar Episode 1

Vlog Transcript What’s up, business people? This is Brian Evans with BT Web Group, where we believe that better marketing builds a better business. I’m right in between two big trucks right now. Driving in my car in between appointments. I wanted to record this quick short video for you because I was asked a…...

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ORGANIZE – 8 Letters That Pack a Punch!

Face it – if you aren’t organized in your own business how can you service your customers? We all know someone in our lives, whether professionally or personally, that is a little “extra”. For example, their desk is neat and everything has a place. Their notes are color coordinated and filed by date. They might…...

Image - Website Content - Always Under Construction_CF_01-09-19

Website Content is Always Under Construction!

Let’s get to work. Today, there’s no question that nearly all businesses have to have an online presence. In one word: Website! Our Founder and President, Brian will tell every business owner that “their website is their most important asset and their 24- hour employee.” Most business owners understand this fact and want to have…...

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The Amazing Future of eCommerce Technology.

“Beam me up, Scotty!” An iconic line from one of television histories most mesmerizing shows – Star Trek. Somehow, this futuristic technology was able to de-materialize a human and re-materialize them in the transporter bay on the space ship. It may seem impossible now, but the technology is slowly becoming a reality due to the…...

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Why is a Newsletter Important to my Business?

20 words or less. A newsletter is simply a way for you as a business owner to stay in communication with your customers. Think of it like this You might not think of you favorite home décor magazine as a “newsletter” but it is in fact in that category. It’s a monthly subscription that updates…...

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Two Principles of Business Success.

The basics. There are basic principles that successful business rely on and you’ve probably heard a couple of them before: The customer is always right. Businesses have to evolve. This certainly isn’t an exhaustive list, but these are the 2 most common principles founders and leaders of companies that have been around for a long…...

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Targeted Advertising – Where do you start?

Lets face it… No one can afford to advertise to everyone, so the first step is to determine who you should be advertising to. Start by making a list of the demographic characteristics of your current customer base, this list could include, but is not limited to: average age household income gender interest location language…...

The Marketing Strategies Book by BT Web Group

Our Book Made Headlines!!

Recently our President, Brian Evans had a conversation with Smiley Pete Publishing, a local Publishing group in town. During that conversation Brian had mentioned that we had recently written a book that became a Best Seller on Amazon. This sparked interest and they asked if they could interview him about the book.   The book…...

Facebook Updates for 2018

It was this year that Facebook’s Mark Zuckerberg announced the latest news feed algorithm. It prioritized news from friends and family at the expense of public content, news publishers, and marketers. Everyone went into a panic thinking it would negatively affect their business postings. You don’t need to worry. Let’s take a look News Feed…...

Marketing 101

We all need marketing Marketing is how you grow your business. Marketing is essential to a company’s success. It’s also one of the areas people struggle. You’re worried about how much it’s going to cost You don’t know what method will work best You’re already overwhelmed with the everyday operations of your business The good…...